Currently viewing the category: "Lead Generation"

1. PICTURES:   Ask people if they would e-mail a picture with their testimonial. If they don’t have one scanned you could have them send their picture by mail and you could scan it. This technique will give your testimonials more credibility. 2. ELECTRONIC SIGNATURES:   Most online testimonials you see have text signatures. You [...]

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Corner your market, win clients By Bernice Ross Inman News™ If you’re not promoting your listings using video, you’re missing a huge opportunity to differentiate yourself from the competition, provide a higher level of service to your clients, and reach the hot Gen X and Gen Y markets. According to NAR, only 1 percent of [...]

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By Maya Bailey, Ph.D. RISMEDIA, April 29, 2011—I find that many of my clients avoid marketing when it comes to their sphere of influence. Yet statistics show that your sphere of influence can be the greatest source of referrals. Let’s look at how you can dig in and get the “gold.” Tip 1: Define and [...]

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Time of day, content can make all the difference By Bernice Ross Are you using Craigslist as a part of your lead generation and conversion system? If not, there’s no better time to start than now. Recently, I hosted a webinar with Josh Schoenly of ReTechulous.com. Schoenly also manages a real estate brokerage office in [...]

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RISMEDIA, April 1, 2011—Developing relationships with new clients is a huge priority in real estate. Most of you will undoubtedly agree, but as many home buyers and sellers look progressively more to the Internet to answer questions and search for products, an increase in Internet based leads would be expected, right? Online factors will determine [...]

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